The renovation of the television studio at the Escola Superior de Comunicação Social (ESCS) of the Instituto Politécnico de Lisboa, carried out by Pantalha, has become a milestone in the modernization of the institution’s audiovisual infrastructure. The project involved the installation of cutting-edge equipment, such as the Blackmagic Studio Camera 6K PRO and Canon CN-E 18-80 lenses, as well as the entire infrastructure for mixing, control, recording, and streaming from Blackmagic Design. This technological upgrade has brought significant benefits both to the institution and its students, positioning ESCS as a reference in higher education in the field of communication. With this studio renovation, it is now possible to operate from a workflow with SD resolution in 4:3 format to a complete HD workflow in 16:9 format, aligning with the current framing rules used in education.
Advantages for the School and the Students
With the studio’s modernization, ESCS takes a decisive step in improving its teaching conditions, providing a technological environment that prepares students for the real-world demands of the job market. The installation of Blackmagic Studio Camera 6K PRO cameras has significantly enhanced audiovisual production quality, allowing image capture with ultra-high resolution, offering unparalleled detail and realism. Equipped with Canon CN-E 18-80 lenses, the cameras provide crucial versatility for television and cinematic productions, adapting to different recording conditions and visual styles, enriching the learning experiences.
ESCS students now benefit from a platform that enables them to gain practical skills with the latest industry-standard equipment. This factor not only raises the level of productions carried out in classes but also facilitates a smoother transition into the job market, where proficiency in cutting-edge technology is increasingly demanded. With the infrastructure for image mixing, control, recording, and streaming powered by equipment like the ATEM Television Studio HD8 ISO, ATEM Camera Control Panel, and Hyperdeck Studio Pro 4K, students have the opportunity to operate complex systems, simulating real production and live broadcast conditions.
Impact on Attracting New Students and Content Production
The modernization of ESCS’s studio also has a strategic impact on the school’s ability to attract new students. In a context where the supply of communication courses is vast, access to a studio fully equipped with state-of-the-art technology becomes a decisive factor for prospective students. A television studio that offers professional and up-to-date tools differentiates the institution from others, becoming a competitive asset in attracting new talent.
Moreover, the quality of content produced in the classroom has been significantly elevated. The resolution and detail of the captured images, combined with the ability to mix and precisely control multiple video sources, allow students to create high-level content, comparable to that produced in professional environments. This directly reflects in the quality of practical work, which not only serves as relevant portfolios for students but also helps position the school as a trainer of highly qualified professionals. This qualitative improvement also benefits the faculty, who can now guide their students in an environment that closely emulates the conditions of a professional studio.
Seamless Integration of New and Existing Equipment
One of the major challenges in any technological renovation is ensuring the integration of new equipment with the existing systems. Pantalha successfully achieved this integration smoothly and efficiently, maximizing the use of available resources at the school. This integration ensured that the studio continued to operate cohesively, without the need for prolonged activity interruptions. Furthermore, adapting the new equipment to the client’s needs allowed the studio to be modernized without discarding existing equipment, promoting an efficient and sustainable solution.
Successful Partnership: Pantalha and ESCS
The partnership between Pantalha and ESCS was key to the success of this project. From the start, the process proceeded smoothly, with constant and transparent communication between both parties. Pantalha, with its vast experience in audiovisual solution installations, understood the school’s specific needs and proposed a customized solution that met both technical requirements and the available budget. The end result was an innovative solution that exceeded the client’s expectations.
The choice of equipment proved essential to the success of this project, as the versatility and robustness of the offered tools allowed the school to operate confidently in all phases of the production process, within a flexible infrastructure ready for future challenges. The client expressed great satisfaction with the final result, highlighting Pantalha’s ability to deliver a high-quality project within the agreed timeframes and requirements. This renovation reinforces Pantalha’s commitment to providing solutions that not only meet their clients' needs but also foster their growth and development.
Conclusion
The renovation of ESCS’s television studio represents a significant advance in the quality of its infrastructure, preparing the institution to attract new students and offer excellent training. The partnership with Pantalha was crucial in delivering a modern and efficient solution that combines cutting-edge technology with seamless system integration. ESCS students are now equipped with tools that allow them to develop practical skills in a high-level environment, enhancing the quality of the content produced and preparing them exceptionally well for the job market.
October, 2024